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Indeed Labs

E-commerce Strategy
& Execution

The Ask

Help Indeed Labs break down shoppers’ barriers for purchasing skin care online and gain e-commerce market share.

Our Solution

A full funnel Social Media, PLA (Google Shopping), SEM and native e-commerce strategy with frequent and sequential omnichannel touchpoints. We built engaging lifestyle content to educate customers about product ingredients and USP’s to build awareness, desirability and drive purchases without physically interacting with the products.

Tactics:
  • SEM
  • Lifestyle Content Creation
  • Paid Social
  • Amazon Shopping
  • Google Shopping
  • Dynamic Retargeting

Results

73%

Increase in online sales with continued month over month growth.

North America

Into a North American strategy from its Canadian market launch.

+ROAS

Profitable return on ad spend.

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